The iPhone SE is the strongest attack on Android so farDale Davies ▼ | March 23, 2016
Apple's newest addition to the iPhone family is its cheapest device yet, but it is much more than that: it's a respond to a call from users that want small but powerful Apple smartphone.
Apple smartphone A smart and powerful iPhone that will succeed big time
The iPhone SE looks like the iPhone 5 but this is not a step back. In fact, there's no reason to have every device radically different: if it works, it works. And the iPhone SE works in hand very well. It's compact, not so slippery as the iPhone 6, and thanks to departure from "It must be thinner!" philosophy, there is enough room inside for all amenities an advance smartphone should have these days.
The iPhone SE with its 4-inch design was not made just because of money and for the sake of having a cheaper device that's more accessible to larger groups of users - like those in China and India. It fits very well in any hand that's not huge and any normal pocket. While other manufacturers embraced "make it bigger" philosophy, Apple went the other way, at least for now, and it is true that no everybody wants phablets for which you almost need another bag to carry it around.
Apple managed to do what investors were demanding for some time now: Give us a cheaper iPhone. But, it made it its way. The price of $399 is low enough to consider it if you want a smaller but powerful smartphone, and it's not far from no-name $200 Android phones made from generic parts and, in some cases, of very dubious quality. The iPhone SE is the strongest attack on Android so far, and if we were Google we'd be very worried. ■