Data security not big concern for millennialsStaff writer ▼ | June 10, 2016
According to recent Gallup research, the millennial generation can be described as unattached, connected, unconstrained and idealistic.
Data security Millennials exhibit the greatest amount of trust
Millennials' idealistic nature also extends to how they view the businesses with which they interact. Gallup found that an impressive 80% of them say they have "some" or "a lot" of trust in the companies they do business with to keep their personal information secure. This overall number aligns with those of older generations.
However, across every business type and industry that Gallup has studied, millennials are the generation that is most trusting of institutions to safeguard their personal data.
Millennials exhibit the greatest amount of trust in their primary bank, with 67% of this group saying they have a lot of trust in this institution, compared with 56% of non-millennials. ■