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Chinese tourists to Sri Lanka jump 137.2%

Staff writer ▼ | July 3, 2014
Chinese tourist arrivals to Sri Lanka in the first six months of 2014 jumped 137.2% to 52,230 compared to 22,023 in the same period last year, according to the Tourism Development Authority.
Sri Lanka Chinese tourists
Sri Lanka Chinese touristsChinese tourist arrivals to Sri Lanka in the first six months of 2014 jumped 137.2% to 52,230 compared to 22,023 in the same period last year, according to the Tourism Development Authority.


China remained the third largest market for tourists to Sri Lanka behind India and Britain, and also the fastest growing market to the South Asian island. The tropical island is aiming to attract 2.5 million arrivals by 2016, buoyed by fast increasing tourist arrivals from China.

About 27,600 Chinese tourists arrived in Sri Lanka in 2012, according to the Sri Lanka Tourism Development Authority, but the arrivals nearly doubled to 54,288 last year. This is largely due to massive advertising campaigns launched in China by the Sri Lankan government and greater engagement with Chinese media.


 

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