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Adidas Q2 revenues down 34%

Christian Fernsby ▼ | August 7, 2020
Adidas sales through the company’s own ecommerce channel increased 93% during the quarter.
Revenues   Adidas
In total, second quarter revenues decreased 34% in currency neutral terms.

Topics: Adidas

Adidas recorded a material revenue decline in its physical distribution channels during the second quarter of 2020 as the global coronavirus pandemic caused a very large number of store closures as well as a pronounced traffic reduction within the parts of the store fleet that were reopened.