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Verizon, NBA enter multi-year partnership

Staff writer ▼ | November 4, 2015
Verizon Communications and the National Basketball Association (NBA) announced a major, multiyear content and marketing partnership.
NBA
Sport and business   The Verizon Slam Dunk
Verizon became the Official Wireless Service Provider of the NBA, Women's National Basketball Association (WNBA), NBA Development League (NBA D-League) and USA Basketball (USAB).

As part of the new partnership, go90, a mobile video service and social entertainment platform, will feature extensive NBA content including daily highlights, original content and access to live out-of-market games through NBA League Pass.

Additionally, all go90 users will have access to exclusive NBA-related content and will be able to Cut & Share select clips and highlights via text (SMS), Facebook and Twitter.

The NBA and go90 will collaborate on bringing a number of original exclusive series to the go90 platform, offering unique perspectives and voices from around the NBA.

Verizon will become the title partner of the NBA All-Star Slam Dunk platform. The Verizon Slam Dunk contest will debut at NBA All-Star 2016 in Toronto and Verizon will become the presenting partner of the NBA All-Star Balloting Program and a partner of NBA Draft, NBA Summer League and the Jr. NBA.

Beginning with the 2016 season, Verizon will have a marquee partnership with the WNBA.


 

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