SABMiller, The Coca-Cola Company and Coca-Cola Sabco to form Coca-Cola Beverages AfricaStaff writer ▼ | November 27, 2014
The Coca-Cola Company, SABMiller plc, and Gutsche Family Investments (GFI, majority shareholders in Coca-Cola Sabco) have agreed to combine the bottling operations of their non-alcoholic ready-to-drink beverages businesses in Southern and East Africa.
New fluid business 40 percent of all Coca-Cola beverage volumes in Africa
With more than 30 bottling plants and over 14,000 employees, Coca-Cola Beverages Africa will be the largest Coca Cola bottler on the continent, with the scale, complementary capabilities and resources to capture and accelerate top-line growth. This will also allow the new African bottler to develop best operating practices and invest in production, sales and distribution, and marketing to benefit from growing demand and drive profitability.
On full completion of the proposed merger, shareholdings in Coca-Cola Beverages Africa will be SABMiller: 57%, Gutsche Family Investments: 31.7% and The Coca-Cola Company: 11.3%.” ■