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SABMiller, The Coca-Cola Company and Coca-Cola Sabco to form Coca-Cola Beverages Africa

Staff writer ▼ | November 27, 2014
The Coca-Cola Company, SABMiller plc, and Gutsche Family Investments (GFI, majority shareholders in Coca-Cola Sabco) have agreed to combine the bottling operations of their non-alcoholic ready-to-drink beverages businesses in Southern and East Africa.
Coca-Cola Africa
New fluid business   40 percent of all Coca-Cola beverage volumes in Africa
The new bottler, Coca-Cola Beverages Africa, will serve 12 high-growth countries accounting for approximately 40 percent of all Coca-Cola beverage volumes in Africa.

With more than 30 bottling plants and over 14,000 employees, Coca-Cola Beverages Africa will be the largest Coca Cola bottler on the continent, with the scale, complementary capabilities and resources to capture and accelerate top-line growth. This will also allow the new African bottler to develop best operating practices and invest in production, sales and distribution, and marketing to benefit from growing demand and drive profitability.

On full completion of the proposed merger, shareholdings in Coca-Cola Beverages Africa will be SABMiller: 57%, Gutsche Family Investments: 31.7% and The Coca-Cola Company: 11.3%.”


 

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