Hilton to source 25% of seafood from certified farmsStaff writer ▼ | June 13, 2016
Hilton Worldwide announced multi-year sustainable seafood goals on World Oceans Day, in collaboration with World Wildlife Fund (WWF).
Healthy food Hilton reinforces commitment to responsibly source seafood
By 2022, Hilton will source at least 25% of its total global seafood volume for owned, managed and leased properties from Marine Stewardship Council (MSC) certified fisheries and Aquaculture Stewardship Council (ASC) certified farms.
The remaining seafood will be sourced from fisheries and farms working toward MSC and ASC certification, comprehensive fishery and aquaculture improvement projects, or those listed as ‘green’ on WWF regional seafood guides. WWF will help Hilton measure and report progress to ensure the company is on track to achieve its goals.
This commitment follows Hilton's global ban on shark fin from restaurants and food and beverage facilities in 2014. In 2015, Hilton was first-in-industry to receive MSC chain-of-custody certifications in Europe and Asia.
In the Americas, Hilton also sources shrimp from suppliers like Sysco that are committed to sustainable seafood.
"Identifying, implementing and scaling up responsible sourcing practices is a huge and complex task, but we are committed to addressing the environmental and social impacts of our supply chain - beginning with seafood," said Maxime Verstraete, vice president of corporate responsibility, Hilton Worldwide. ■