Google is untouchable in organic searchStaff writer ▼ | January 13, 2015
Define Media Group tracked traffic to 94 sites across varioU.S. indU.S.try verticals between January and November 2014 and found that Google accounted for 93% of online and mobile web organic search traffic worldwide.
The biggest player It is impossible to compete with Google
Both studies show higher figures than recent analysis by comScore, which put Google's share of monthly online searches in the U.S. at 67.3%. Microsoft sites accounted for 19.4% and Yahoo sites for 10.0%. comScore looked at desktop searches only.
Google increased its share of organic search visits in the U.S. to 83%.
StatCounter found almost the exact same results, reporting that 85.6% of total mobile search referrals in the U.S. in Q3 2014 (excluding tablets) came from Google, 9.7% from Yahoo and 4.3% from Bing. ■