Google bans bad ads for payday loans from July 13Staff writer ▼ | May 12, 2016
Google said it would ban ads from payday lenders and some related products, citing its policy to keep bad ads out of its systems.
Bad practice Rates from 36% and up
With the strict standard taken by Google, the ban will cover virtually all of the ever growing online payday-loan market, constituting roughly half of the payday-loan market.
The decision was taken after a research showed that such loans can result in unaffordable payment and high default rates for users.
The ban is designed to protect users from deceptive or harmful financial products, but it will not affect companies offering loans such as Mortgages, Car Loans, Student Loans, Commercial loans, Revolving Lines of Credit. ■