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Ford Motor created Smart Mobility to work on autonomous vehicles

Staff writer ▼ | March 11, 2016
Ford Motor Company is announcing the creation of Ford Smart Mobility, a new subsidiary formed to design, build, grow and invest in emerging mobility services.
Ford autonomous
Self-driving   Ford is tripling its investment in driver assist technology
Ford Smart Mobility LLC is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – designing, manufacturing, marketing, financing and servicing cars, SUVs, trucks and electrified vehicles.

At the same time, Ford aggressively is pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics.

The new Ford Smart Mobility will build on the products, technologies and Ford Smart Mobility innovations and work already under way at Ford Motor Company.

Working with Ford’s existing product development, research and advanced engineering, marketing and data analytics teams – which will remain unchanged – the subsidiary will develop commercially ready mobility services and invest in promising mobility-related ventures.

Ford this year will have the largest test fleet of autonomous vehicles of any automaker – with vehicles on the road in California, Arizona and Michigan.

Ford also is the first to test autonomous vehicles in the snow – a major step in the company’s plan to bring fully autonomous vehicles to millions of customers worldwide.

At the same time, Ford is tripling its engineering investment in driver assist and semi-autonomous vehicle technology – such as adaptive cruise control, active park assist, lane-departure warning, lane-keeping aid, pedestrian detection, Pro Trailer Backup Assist and vehicle-to-vehicle connection technology – during the next five years.