Ford investing $170 million in South AfricaStaff writer ▼ | April 7, 2016
Ford Motor Company is investing R2.5-billion ($170 million) to expand operations in South Africa at its Silverton Assembly Plant in Pretoria, South Africa.
Auto industry The plant will to produce the all-new Ford Everest
This investment will create approximately 1,200 new jobs at Ford South Africa and within the South African supplier network.
“Our customers love the capability and utility offered by the all-new Ford Everest,” said Jim Farley, Ford executive vice president and president of Europe, Middle East and Africa.
“By producing the Everest in South Africa, we will be able to make it more readily available, and in a greater variety of models, for customers throughout Sub-Saharan Africa.
The Silverton facility joins AutoAlliance Thailand in Rayong; Ford’s Chennai plant in India (where it is sold as the Endeavor) and the JMC Xiaolan Plant in Nanchang, China, as production hubs for the Everest.
Initial production at Silverton of the Everest will commence in the third quarter of 2016, with the first units expected to come to market in the fourth quarter. South African-produced models will be sold locally and exported to markets across Sub-Saharan Africa.
Part of this investment has been directed towards the production of the new Ranger, which is already running at maximum capacity at the Silverton Assembly Plant – with domestic sales and export demand at an all-time high.
The Silverton Assembly Plant features state-of-the-art automation utilising Ford's global manufacturing processes, and will be equipped to produce 10,000 Everests annually.
Currently, the all-new Everest is imported from Thailand, using the locally produced 3.2-liter five-cylinder Duratorq TDCi engine.
It is only available in South Africa in 3.2 Automatic guise in two specification levels – XLT and the range-topping Limited.
With the commencement of local production, a 2.2-litre Duratorq TDCi four-cylinder diesel engine will be added to the range, along with a wider spread of specification levels. ■