Italy announces €1.5 million project to fight food wasteStaff Writer | December 8, 2016
Italy will launch a project to help increase food donations and reduce food waste, the first such initiative to include the food industry, retail sector and consumers.
Europe Led by Federalimentare
The partnership is led by Federalimentare (Italian Food & Drink Industry Federation) and includes Federdistribuzione (Italian Retailers Association), the Banco Alimentare charity and the UNC (National Consumers Union).
A national awareness and information campaign will be launched in January 2017, with the aim of raising awareness about the prevention of food waste and managing surplus along the supply chain by increasing donations.
The Minister of Agricultural Food and Forestry Policies, Maurizio Martina, has highlighted the importance of the project, as it will provide new tools for combating food waste in Italy and increasing the amount of food that is donated. He added that the goal is to recover 1 million tonnes in 2017. ■