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Billy Bishop new CEO of Blue Buffalo Pet Products

Billy BishopBlue Buffalo Pet Products, a pet-food maker, announced that Billy Bishop was appointed CEO from January 1, 2017.

Mr. Bishop has served as Company's President since 2012 and has served as Chief Operating Officer since 2003.

He co-founded the Blue Buffalo Company in 2002. He has been leading Marketing, Product Development and Operations since Company's founding.

Mr. Bishop was Vice President of Marketing at SoBe leading its ground breaking guerilla marketing strategy until its sale to Pepsi in 2001. He was also an Account Manager at Sierra Communications from 1993 to 1995.

Mr. Bishop has a BA in Sports Marketing from Ohio Wesleyan University.


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