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Wait-and-see strategy makes lot of sense in economy
StrategyMonday September 25, 2017 5:05AM ET
Some people are quick to purchase the latest technology or sign up for a new service. Others adopt a wait-and-see strategy.
When consumers don't trust big brands on social media
Social mediaThursday September 21, 2017 5:40AM ET
It's well known that the vast majority of America's largest corporations use social media platforms to boost their brands, especially Twitter, Facebook, and YouTube.
Doing good, earning well: Nonprofit CEO compensation increasing
Nonprofit CEO compensationMonday September 18, 2017 5:12AM ET
Although increases in nonprofit CEO compensation have nearly recovered to pre-recession levels, female nonprofit executives' compensation still lags that of men in comparable positions, a report from GuideStar finds.
Can responding to online reviews improve business' online reputation?
Online reviewsThursday September 14, 2017 5:31AM ET
According to a study in the INFORMS journal Marketing Science, a leading academic marketing journal, management responses can not only lead to higher ratings for businesses, but also more informative reviews.
Should you hire a business coach?
Business coachMonday September 11, 2017 5:05AM ET
With the advent of social media all kinds of "gurus," "ninjas," and "advisors" started to offer their services. One kind of consulting services with particularly suspicious success outcomes are business coaches.
Retail managers should be aware of crowding's effect
CrowdThursday September 7, 2017 6:12AM ET
If a store is crowded, people tend to buy more if the sound system is playing a fast-paced song rather than a ballad.
Popularity outranks strategy in supply chain integration decisions
ManufacturingThursday August 31, 2017 6:14AM ET
Aalto University Professor Katri Kauppi together with Master's thesis writer Emma Nermes and University College Dublin Professor Virpi Turkulainen examined supplier integration in manufacturing plants and the background factors that affect its different forms.
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